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Founders

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"We would like to express our gratitude to the families and their children whom ABC has had the privilege to serve."

Dr. Joseph Morrow and Brenda Terzich-Garland

Joseph Morrow, PhD/BCBA-D

Co-founder, President

Dr. Morrow co-founded ABC, Inc. in 1987 with Brenda Terzich-Garland, and has since served as its President.

He is a Licensed Psychologist, a Board Certified Behavior Analyst, and a Professor of Psychology and Behavior Analysis (Emeritus).

As a pioneer in the academic development of Behavior Analysis in California since 1966, Dr. Morrow has published several papers on behavioral psychology and behavioral treatment of autism, and has been an active member of the behavioral community for over 50 years.

Presently, Dr. Morrow is involved with legislative issues in California relevant to the practice of ABA and has testified on this behalf to legislative committees.

Brenda Terzich-Garland, MA/BCBA

Co-founder, Vice-President & CEO

Mrs. Terzich-Garland co-founded ABC, Inc. in 1987 with Dr. Morrow, and has since served as its Vice-President and CEO.

She is a Board Certified Behavior Analyst, a certified PECS Supervisor and Implementer, and an officer of the California Association for Behavior Analysis (CABA).

With over 25 years of extensive clinical experience in the behavioral treatment of Autism/ASD, and over 15 years of experience treating ADHD, ODD and other related disorders, Mrs. Terzich-Garland is the developer of ABC’s generalization program R.E.A.L. (Recreating Environments to Accelerate Learning, 1996), and is also the developer of ABC’s clinical staff training programs (Caring and Effective Education, 1993).